The programme encourages creativity, innovation, craftsmanship, and personal expression leading to evolution of products and services in the field of engineering design and visual communications. A number of projects interspersed during the training process provide adequate opportunities for brain-storming yielding product and services to meet social, environmental and business need. The technology-learning laboratories within the program as well as within IIT Kanpur prepare the students for careers in industries and also higher studies through hands-on-experience. Being an interdisciplinary programme, design students are encouraged to take courses outside the gamut of design as well. IIT Kanpur provides a broad-spectrum of courses and infrastructure in intense academic environment to achieve the above to build-in the students’ adequate knowledge to make them stand tall in their professional and academic career.
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