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Business Communication
Communication is an important aspect of business world. Communication is to organization as nervous system is to human body. Proper Communication can help a company to win contracts, make more revenues, have a larger satisfied customer base etc. Internal communication in a company directs employees to a common goal and helps achieve effectiveness in the [...]
Continue reading...MBA 2015-17-”Meet the freshers”
31. August 2015
IIT Kanpur is undoubtedly the place to fearlessly follow your dreams. Certainly, we are the privileged ones. Settling down at a new place is never easy, but after spending one month here in IIT Kanpur, this fact already seems to be a myth. All of us came here chasing big dreams and carrying a whole [...]
Continue reading...Make In India
31. August 2015
Standing in this 21st century junction, when the world is talking about innovation for sustainable economy, the new campaign initiative titled as “Make in India” launched by our new government is really a strategy to consider. Considering the present business scenario of our country, only 15% of the GDP comes from the manufacturing domains. Whereas [...]
Continue reading...Falling Oil Prices
31. August 2015
In June 2014, the price of Brent Crude oil per barrel was $115. Now it has plummeted to less than $45 per barrel. Let us look into the reasons for the same.
Some years back:
It is all a game of supply and demand. Several years ago, oil demand was more than the supply. China was booming. [...]
Love what you do or Do what you love?
5. August 2014
Wise people say, “Love What You Do” but nothing can be better than doing what you love. Travelling places, meeting people, taking decisions & working on company strategy is what I love to do and this is what I got to do for MAHLE FILTER SYSTEMS INDIA LTD (ANAND Group) during the two months of [...]
Continue reading...Innovation At Workplace-Ideology Of Improvement
5. August 2014
FOUNDATIONS LAID
With the advent of technology, man management has become the major requirement for the employees of all organisations. The beginning as is known to all is the toughest phase to cross, hence we always dwell on the intricacies before we start something new. This in short is referred to as planning. The same was [...]
“Phases of life change, what remains constant is continuous learning”
5. August 2014
If I was asked to describe my internship experience in three words, the words would be “explore”, “learn” and “network”. Having prior work experience in a techno – functional profile, my inclination was always towards the functional aspects of an organization. With zeal to develop my career in functional area, I pursued MBA. IIT Kanpur [...]
Continue reading...Marketing Research – Exploring the unexplored
5. August 2014
I am sure everyone working across different domains & industries must have thought at one time or another “I am not made for this work. I should be part of the management”. When I started my career as an engineer, I also believed the same. What I used to believe was that Managers just needed [...]
Continue reading...Building Analytical Frameworks
2. May 2014
Consumers and organizations create 3.5 quintillion bytes of data daily. In fact, more than ninety percent of data in the world today has been created in the last two years. The data come from everywhere: posts on social media sites, point of sale – are only a few examples. Thanks to affordable connectivity and cloud [...]
Continue reading...A for Analytics in A for Advertising
2. May 2014
Ever wondered how TV ads today are becoming more popular on YouTube rather than TV? So how do we decide where to display the ads more? Thanks to analytics for gulping up most of the areas where decisions are being taken based on data available. So that we would know what we are trying [...]
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Loading ...- Manpreet Singh: Very nice article, Sometimes its really important...
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1. October 2015
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