11th Annual Convention of the Strategic Management Forum
May 8 - 10, 2008

Indian Institute of Technology Kanpur
   
 


 

Papers

Please note that these papers represent work in progress and may not be cited or quoted. The papers are meant for private circulation only for SMF’08 convention participants.

All rights for the papers rest with the authors only.

Sl.no.

Authors

Title of Paper

Organization

Case Colloquium

1

Shubham Kumar, Erica Hagen

IWM project by IOCW: A case study on failure of a successful project

IIT Kanpur

2

Swarup Kumar Dutta

Kao Corporation - Transformation of a Company to a University

ICFAI  Business School

3

Swati Khatkale

Banker’s Trust Lost Trust: How they mislead about derivatives

ICFAI  Business School

4 Aman
Srivastava,
Rakesh Gupta

Hindalco Novelis
Acquisition
IILM-GSMG.Noida
JIM Noida

5

Arun Sinha,

Himanshi Vij

Northern India Call Center Limited

IIT Kanpur

Punjab University

6

Krishna Kumar

Is Small Beautiful

IIM Kozhikode

7

H S Gupta

Smuggling Problem-brought on Track

IIFM Bhopal

Strategy Learning

8

Ashish Hattangdi,

Atanu Ghosh

Enhancing the quality and accessibility of higher education through the use of Information and Communication Technology

School of Management, IIT Bombay

9

Juha Kettunen

Integration of strategic management and quality assurance

 

Turku University of Applied Sciences,

Finland

Plenary Session

10

Saroj Kumar Pani

Organizational Social Capital (OSC): A Theoretical and Mathematical Treatment

(Understanding the structural and reputational aspects of OSC)

Indian Institute of Management, Bangalore

 

11

Masood H Siddiqui,

Shalini Tripathi

Application of Soft Operations Research for Enhanching The Servicescape as a Facilitator

Jaipuria Institute of Management

12

Mathew Cherian,

Myrna Flores,

G. Srinivasan

Critical Success Factors to Collaborate in Cross Border Alliances: Experiences of Indian Manufacturing Enterprises

 

IIT Madras,

Swiss Federal Institute of Technology, Lausanne (EPFL), Switzerland,

Indian Institute of Technology Madras (IIT Madras)

13

Manoj Mishra

Assessing Innovation Quotient (InQ) of Indian Auto Component Manufacturers

Management Development Institute (MDI)

14

Subhash Sharma

 

Towards Holistic Performance Scorecard: A New Strategic Imperative

Indian Business Academy

Strategy

15

Manu Amitabh

Strategic thinking : Is leadership the missing link

MDI

16

RRK Sharma, Rahul Sharma,

H. Hazarika

 

Relating Structure of Supply Chain (SC) Organizations to its Objectives: Few Propositions and a Pilot Study

IIT Kanpur

17

Keerti Prajapati

Strategic Issues in Small Medium Enterprises

Institute of Rural Management, Anand

18

Latha Chari,

Avani Mehta

Inorganic growth strategies: An empirical analysis of who benefits from them?

ITM Institute for financial markets

19

Anindita Kundu,

Prashant Kulkarni,

Anantha Murthy N.K

Advertising and Firm Value: Mapping the relationship between Advertising, Profitability and Business Strategy in India

Indian Business Academy, Bangalore

20

Himanshu Joshi

Does Disinvestment Improve Financial Performance?  A Case of Bharat Heavy Electricals Ltd. (BHEL)

NIILM, New Delhi

Marketing, Finance Growth and Globalization strategies

21

R Krishnan

‘GLOCAL’ Mission, Resources & Locus in Organizational Strategy

The Indian Institute of Planning & Management (IIPM)

22

Pooja Bahl, Jayashree Badal, Priya Sabhlok 

Learning rebranding from experience of -2007

Shri Shankaracharya Institute of Management and Technology

23

Shalini Nath Tripathi,

Monika Mittal

Investigating the Impact of Mobile Marketing in the Current Indian Scenario and  Proposing Customerization as a Solution

Jaipuria Institute of Management, Lucknow

 

24

B B Chaudhary,  Pradip Manjrekar,  Vijay Wagh,  Vani Kamath

Innovations in Pricing of Prepaid services adopted by CMSPs (Cellular Mobile Service Providers) and it’s impact on the Revenue Per Minute in Raising their bottom line : A case study of TRUMP[i] MTNL, Mumbai during  the 12 month period of 2006

MTNL,

N L Dalmai Institute of management studies and research

Dr. D. Y. Patil Institute of Management Studies

Dr. D. Y. Patil Institute of Management Studies

 

25

P. M. Ravanan, Varun H Shahu

Tapping the Dormant Customers: A study for Banking and Automobile Sector

VJTI , Mumbai

26

Krishna C. Pandey

Post Listing Pricing Behaviour Of Securities

H K Institute of Management Studies and Research

27

Anuradha Sivakumar,

Runa Sarkar

Corporate Hedging for Foreign Exchange Risk in India

IIT Kanpur

28

Yasmeen Rizvi

Picking the flowers’; Acquisition Strategies as a tool for Survival and Growth. A Case analysis of the acquisition of Gillette by Procter & Gamble

Amity Business School

29

R Gopal

Growth Strategies during and after a corporate sickness

D.Y.PATIL Institute of Management Studies

Industrial Economics,  Environment & CSR

30

Ritu Raj Arora, Runa Sarkar

Detecting Cartels in the Indian cement industry: An Analytical Framework

IIT Kanpur

31

Krishna Shetty,

R.Gopal

Innovative Entrepreneurship—The Key DNA For A Successful Turnaround In The Hospitality Business

D.Y.PATIL Institute of Management Studies

32

R.Gopal,

Pradip Manjrekar,

S.S. Dhond

Growth Strategies : A case study of  Maharashtra’s Sea Food Exporters

 

D. Y. Patil Institute of Management Studies,

D. Y. Patil Institute of Management Studies,

Padmabhushan Vasantdada Patil Institute of Management Studies

33

Salma Ahmed,

Yasser Mahfooz

Consolidation in the sky

A case study on the quest for  supremacy between JETLITE and KINGFISHER airlines

Aligarh Muslim University

34

R.Gopal,

Rashmi Gopinathan

Shilpa Varma

Leveraging Innovation For Successful Corporate Entrepreneurship

D.Y. Patil Institute of Management Studies

35

Vivek Srivastava,

Arun Sahay

The Evolutionary Journey of CSR

Management Development Institute

36

Vijaylaxmi Iyengar

Corporate Social Responsibility as a determinant of market strategic issues: An exploratory study

GS Institute of Management & Research, Indore

37

Kirti Dutta,

M. Durgamohan

Corporate social Strategy: Relevance and Pertinence in the Indian Context

Institute for International Management and Technology

38

Alka Singh Bhatt

Social reporting in Corporate Governance and the role of media in Corporate Governance

Amity University (Lucknow Campus)

 

39

P.Malarvizhi, Sangeeta Yadav

Corporate Environmental Reporting On the Internet- An Insight Into Indian Practices

IILM Institute for Higher Education

Context & Human Resource

40

Sandip Anand

Collaborations in Reproductive Health Care Sector and Meta Organizational Challenges

XIMB

41

Tarun Dhingra, Ambalika Sinha,

Tripti Singh

Location Strategy for competitiveness of Special Economics Zones in India-A Generic Framework

Motilal Nehru National Institute of Technology, Allahabad

 

42

Shishir K. Jha,

Neeraj Mankad

The Role of the State in the Emerging Global Digital Economy

Shailesh J. Mehta School of Management

IIT Bombay

43

Nandita Verma

Religion-A Saviour For Environment With Particular Emphasis On Hinduism

Faculty of Management Studies Institute of Technology & Management    Rajasthan

44

R. Lakshminarayanan

 

An overview of strategic planning to combat occupational stress – need of the hour in the present Indian context

National Institute of Virology

 

45

Urvashi Makkar,

Harinder Kumar

Impact of Implementation of Balanced Business Score Card (BBSC) on Organizational Effectiveness, with Special Reference to Bharat Sanchar Nigam Ltd. (BSNL)

Institute of Management Studies (IMS)

Bharat Sanchar Nigam Ltd. (BSNL)

46

Manjunath V S

C N B Rajesh

Competency Based Compensation System- As a strategic HR

Nitte Meenakshi Institute of Technology, Yelahanka

PES School of Engineering

 

47

Ranjit Goswami,

Chinmoy Kumar

New-Age Dotcoms: Creative Destruction or Digital Anarchy?

Indian Institute of Foreign Trade, Kolkata,

Alphia Institute of Business Management, Ranchi

The Changing Playfield

48

Saboohi Nasim,   Kiran. K. Momaya

Cord Blood Banking- Opening new vistas for medical tourism industry in India

IIT Delhi

49

Rajeev Ranjan,

Rahul Bangabash

Emerging Trends in Business Strategy -A Success Story of Mother Dairy

Jaipuria Institute of Management, Noida

 

50

M. V. Sidhpuria, Renuka Garg

Hero Ultra: Joining Hands for Ultra Success

Veer Narmad South Gujarat University

51

Manisha Sharma,   Kapil Pandla,  Prashant Gupta

Case study on Six Sigma at Wipro Technologies: Thrust on Quality

Jaipuria Institute of Management,

Noida

52

Saurabh Kumar Saxena

A Review of Marketing Strategies Work By Different Pharmaceutical Companies

Rakshpal Bahadur Management Institute

53

Surinder Pal Singh

The Green Revolution in Marketing- Is it Worth?

Rai Business School

54
Milind
Deshpande

The key issues and
challenges in the
construction chemical
Agile Lifescience
Technologies India Pvt
Ltd., Mumbai
55
Pooja Gupta,
Pradeep
Manjrekar

Innovation strategies in the
bulk drug industry Case
Study: Unilab Chemicals
Pvt. Ltd. and M/s Blue
Circle
Bharti Vidyapeeth Institute of
Management Studies &
Research, Belapur,
Dr. D Y Patil Institute of
Management Studies, CBD
Belapur

 



 

 

 



 


 

Contact: Dr. RUNA SARKAR (runa@iitk.ac.in)
Dept. of IME. IIT, Kanpur 208 016 INDIA